Communications
Marketing and Communications
Communication is the key to reaching thousands of potential donors and educating them about United Way and its funded agencies. The Marketing and Communications Division designs and executes a successful message that creates a direct link between the donor and the recipient of services. This Division is also responsible for maintaining the Capital Area United Way Web site (www.CAUW.org) and for promoting the annual campaign through the development of campaign materials. They also plan and execute the organization’s special events.